First Czech
TrueCost flower service

First Czech TrueCost flower service

Large bouquets at twice the value. Delivery across Prague from 60 minutes.

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What is TrueCost?

“True cost” means “the real price.” It is a revolutionary pricing model where you purchase flowers at their actual cost and pay only for the work of a professional florist. No markups — just transparency and fairness.

Wow effect

Large luxurious bouquets that leave a lasting impression

Freshness

We work only with trusted suppliers and greenhouses

Value

Bouquets up to 50% cheaper than in regular flower shops

Loyal customers
Same-day delivery
Expert florists

How does it work?

A simple and transparent system from choosing the flowers to receiving the finished bouquet

1

Fresh flowers

We purchase the freshest flowers from trusted suppliers and greenhouses

2

Preparation

We bring them to our workshop, clean them properly and prepare them for arranging

3

Bouquet assembly

Professional florists assemble and elegantly wrap the bouquet

4

Payment

You pay the actual flower cost + a service fee for the florist’s work

5

Pickup / Delivery

Free pickup or delivery in Prague from 180 CZK

Service fee rates

The service fee is not included in bouquet prices.
Delivery in Prague from 180 CZK depending on distance from the center.
Pickup is free.

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+ 500 CZK

+ 700 CZK

+ 900 CZK

+ 20%

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Bouquets “S” 1000-2500 CZK

Service fee: 700 CZK

  • Kytice M „Lesní pohoda“
  • Bouquet L 'Hunter's Tale'
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    Bouquets “M” 2500-4500 CZK

    Service fee: 900 CZK

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    Bouquets “L” from 4500 CZK

    Service fee: 20%

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    Seasonal flowers

    Service fee: 500 CZK

  • Aranžmá „Zimní lovec“
  • Aranžmá „Královská noc“

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    Leave us your request and we will get back to you shortly.

    Optional. Choose a bouquet palette — this helps the florist create an arrangement that matches your preferences.
    Terms and privacy policy

    Hello, dear friends!

    We are a team of professional florists who truly love what we do.
    Our passion for flowers and our commitment to fairness inspired us to create TrueCost Flowers — the first flower service in the Czech Republic with a fully transparent pricing model.

    Our goal is to offer you exclusive floral arrangements at a fair price.
    We work only with trusted suppliers, select the freshest flowers, and craft every bouquet with care and heart.

    Whether you’re looking for the perfect bouquet for a special occasion, elegant décor for an event, or simply want to bring joy to someone you love — with us, you’ll always find the very best at an honest price.

    Discover the magic of flowers with us!

    Frequently Asked Questions

    Answers to the most common questions about TrueCost Flowers

    TrueCost is a revolutionary pricing model where you pay the actual cost of the flowers plus a fixed service fee for the florist’s work.
    There are no hidden markups — only a fair and transparent price.

    We offer same-day delivery starting from 60 minutes.
    The exact delivery time depends on your address and our florists’ workload.
    Pickup from our workshop is always free.

    We work only with trusted suppliers and greenhouses, purchasing flowers directly.
    Every flower undergoes a thorough quality check and proper preparation in our workshop.
    We guarantee maximum freshness.

    Yes, of course!
    We specialize in bespoke arrangements.
    Just tell us your preferences — color palette, style, size, budget — and our florists will create a unique composition tailored specifically for you.

    We accept cash upon pickup or delivery, credit/debit cards, and bank transfers.
    All common payment options are available for your convenience.

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    Do you have any questions?

    We are here for you.